SKILL4LIFE
ANIMATED LOGO

This was a commissioned project I did for Skill4Life Driver Training, a local driving instructor. I was tasked to create an animated loop of the logo that would be used as part of the existing online branding and promotional material.

The initial idea for the animation I was provided with was to incorporate the ‘4’ from design into the shape of the gear gate in a manual transmission car. From there, I planned out the transition and loop between the gear stick and the logo design. I was then asked if I could add a part where the logo transforms into a car wheel and back into the gear gate, creating a loop. This ended up being the final structure for the video.